Interactive Advertising

Digital publishing has created new opportunities for publisher and reader, but it’s the advertiser who truly wins. Our research shows that interactive magazine readers find ads overwhelmingly more credible, less intrusive and more fun than traditional website advertising. We’ve seen it on our own work—we’ve even had customers walk into a client’s storefront with their ad open on their iPad.

What makes interactive advertising so enticing? Clickthroughs to your website. Limited time sale offers. Embedded video. 360° views. Direct-to-buy links. QR codes that bind print and online messages together. Our interactive ad talents also include HTML 5 and Flash-based banner ads on new or existing websites, all of which can transform your message from a polite request to a full-throated call to action.